I was inspired to jot down my thoughts further to a call I made to a solicitor's office today and I have yet to figure out what his receptionist said when she answered the phone.  As the caller, I wondered whether I called the right business.  Meagre. Mumble. Monotone. That is not the first impression I want any of my clients or as...

  You want to sell your home.  Which Real Estate Agent do you call? Your child needs braces.  Which Orthodontist do you choose? The answer is usually the same in each case: the one who stands out the most, and earns your trust with their brand.   If you are involved in marketing, you've heard the term &...

As John Maxwell puts it in his book. 'The 21 Irrefutable Laws of Leaderhsip', "being a Leader is Like being a Lady, if you have to tell people you are, YOU AREN'T" - Margaret Thatcher.

Regardless of where you are in life, regardless of what business you are in, if you have a family or if you don't, if you are a teach...